JOB DETAILS
Market Research Analyst
Job Type: Full-Time
Location: 100% Remote work
About the job
We are seeking a talented Market Research Analyst to join our team. As a Market Research Analyst, you will be responsible for gathering and analyzing data related to advertising and Marketing campaigns. You will play a crucial role in providing insights that will help the brand/company make informed decisions about campaign development, formulating brand marketing strategies, and overall business growth.
Key Responsibilities:
- Conduct research on the basis of a brief from a brand or a client.
- Collect and analyze data using surveys, and data analysis tools
- Interpret data and provide actionable insights to support advertising, media, creative and communication strategies
- Monitor industry news and developments to identify opportunities and potential threats
- Collaborate with cross-functional teams to share research findings and support decision-making processes
- Prepare and present reports, presentations, and visualizations to communicate research findings effectively
- Understand Mediavantage solutions and come up with a unique selling proposition
Qualifications:
- Bachelor’s degree in business, marketing, economics, or related field
- Proven experience in market research and analysis, preferably FMCG/Consumer Goods/Media industry
- Strong analytical and critical thinking skills
- Proficiency in using data analysis tools and software
- Excellent communication and presentation skills
- Ability to work independently and as part of a team
- Flexible working hours, depending on the client’s location
- Knowledge of the marketing and communication strategies are a plus
What’s on Offer?
- Flexible working options
- Work alongside & learn from the best in class talent
- Opportunity to work on projects beyond territorial boundaries
- Competitive salary and wellness package